The General Assembly which will be held at the International Conference Centre at Darling Harbour in Sydney, New South Wales, Australia, will focus on ‘The Health Economic Value of Self Care’ as a theme. Thought leaders and experts from around the world will be available to share latest research on consumer healthcare behaviour giving ample opportunity for discussion, debate and networking with industry colleagues from around the world.

Register to hear about the impact of digital technology on the future of consumer healthcare, as well as latest research on the impact of advertising on consumer health seeking behaviour. A not to be missed session for those working on developing brands and businesses in the OTC and Complementary medicine sector.